ABC Family Originals

From the Audiovisual Identity Database, the motion graphics museum

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Background

ABC Family was a (formerly) family-oriented network owned by Disney-ABC Television Group. The company announced in October 2015 that ABC Family would be renamed Freeform, which took place in January 2016.

1st Logo (2002-May 26, 2008)

Logo: On a green background, we see the ABC Family logo zoom in.

FX/SFX: The zoom-in of the logo.

Music/Sounds: The ending theme of the show.

Availability: Appeared on Falcon Beach and Wildfire..

Editor's Note: None.


2nd Logo (2003-2006?)

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Logo: On a green background, we see a asterisk rapidly flashing black and white. It then disappears to become the ABC logo, but slightly tilted. The logo moves slightly to the left so the words "family" like before can appear one by one also tilted.

Variant: On some of their TV movies, the logo is shortened to the point where the ABC logo appears on screen.

FX/SFX: The asterisk, the ABC logo, and the word "family" appearing.

Music/Sounds: Silence, or the end theme of the show/TV movie, or a guitar theme.

Music/Sounds Variant: On This Time Around, the WildRice Productions logo's audio (which consists of birds singing and chirping) plays over this logo.

Availability: Seen on the channel's original movies and series from the period like This Time Around, and Switched! (not to be confused with one of the channel's original series Switched at Birth).

Editor's Note: None.


3rd Logo (2004-January 12, 2016)

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Logo: There is a white background. First, we see the orange words "a new", "kind", "of" and "family" writing themselves in letter by letter and taking four lines under each other. Then it is followed by close-up of the white letters "f", "a" and "m", while the background turns orange. The ABC logo pops up and "family" writes itself in at the right side, along with the byline "a new kind of family". There is a reflection underneath. The logo zooms out.

FX/SFX: CGI effects.

Music/Sounds: None, or an electric guitar with drums playing.

Availability: The logo with the aforementioned byline appears before self-produced shows on ABC Family, such as Kyle XY, The Secret Life of the American Teenager, Pretty Little Liars, and Switched at Birth. It also appears before ABC Family programming on demand. This appears on the Disney+ print of 12 Dates of Christmas.

Editor's Note: None.

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