In October 2015, it was announced that ABC Family would be renamed Freeform, which took place on January 12, 2016. This debunked earlier rumors that the network was in a contract that forced the term "Family" into its name no matter what they did and what they broadcast.
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1st Logo (January 12, 2016-January 18, 2018) | 2nd Logo (January 18, 2018-2023) | 3rd Logo (January 30, 2023-) |
Visuals: There are some waves similar from the 2016 Freeform On Demand logo, but there is:
Technique: A still digital graphic.
Audio: None or the closing theme.
Availability: Seen on all Freeform originals from the time, such as earlier episodes of Shadowhunters.
Visuals: There is a blue circle with "ff" in bold. Underneath, there is the text "FREEFORM original".
Variants:
Technique: A still digital graphic.
Audio: None or the closing theme.
Availability: Usually appears as an in-credit logo on Freeform original shows since 2018.
Visuals: On a blue background, there is the new Freeform logo. Underneath it, there are two weird-looking magenta rectangles connected to each other that has "ORIGINAL SERIES" in them respectively.
Technique: A still digital graphic.
Audio: None or the closing theme.
Availability: It debuted on The Watchful Eye. Like the last logo, it appears as an in-credit logo on Freeform original shows.
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Freeform Originals |
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