Lean-M

Background

Lean-M (a.k.a. "Lean-M Producers Center") is a Russian-based television production company that was founded in 2000 by producers Timur Weinstein, Vyacheslav Murugov, and Oleg Osipov. On February 8, 2007, Sony Pictures Television acquired a 51% stake in Lean-M. On April 13, 2009, SPT acquired another 16%, and in 2010, SPT acquired the remainder.

1st Logo (2007-)

Nicknames: "Cardiogram", "Lean-M EKG"

Logo: On a black background, a glowing orange cardiogram line is drawn in and "ЛеанМ" ("LeanM") in a scraggly angular handwritten font wipes in. At the same time, a two-colored rectangle bar extends below, consisting of a gray part with the words "продюсерский центр" ("Producer center") in black and an orange part with "ЛЕАН-М" in white. Then the logo ripples, blurs and shrinks horizontally, and "представляют" ("present") wipes in from the left and shines.

Variant: At the end of the Russian adaptation of Everybody Loves Raymond named Voroniny, the logo glitches and distorts than usual. This variant only appears on earlier episodes; later episodes have the normal logo.

FX/SFX: The cardiogram line and the logo forming. Nice CGI.

Music/Sounds: An electronic screeching sound followed by an array of laser zaps and a Thievery Corporation-esque down-tempo industrial music. On the earlier episodes of Voroniny, the last second of the theme is cut off.

Availability: Seen on several Russian sitcom shows and movies, including Soldiers and the long-running show Voroniny. Since 2010, the logo is moved from the opening to the closing credits and is followed by the SPT logo (and since 2016 by the Sony-SPT combo).

Editor's Note: None.

2nd Logo (2008)

Nicknames: "Cardiogram II", "Lean-M EKG II", "Nightmare at the Lean-M Hospital", "Lean-M Off The Edge Of Your Seat"

Logo: On a black background, we see a small light ping on the left pulsating. Wen the long beep is heard, the light becomes a cardiogram line as a straight line, then the heartbeat monitor draws almost identical zig-zags like in the first logo; on the third time, the line forms the word "ЛеанМ" ("LeanM"), in a glowing ghostly white, but less grungy and smoother font, and the two-colored rectangle from the previous logo, also with a ghostly white glow, appears. Once they fade out, the word "ЛеанМ" ("LeanM") suddenly reappears instead of "представляет" ("presents"), but larger. After a few seconds, the name fades out quickly, ending the logo.

FX/SFX: The cardiogram line, and the logo forming.

Music/Sounds: A series of high-pitched beeps from a cardiogram with deep ambient sounds in the background, a longer beep representing a flatline, a camera flash sound for each time the heart monitor drawing zig-zags, a mish-mash of a fiery whoosh, an electricity zap and another whoosh during the appearance of "ЛеанМ", an ambient drone accompanied by another beeps from a cardiogram, a very loud explosion, a la the 1st Epic Music Video logo, when "ЛеанМ" reappears and the sound of a woman breathing.

Availability: Appeared at the beginning of the Russian 2008 film После жизни (Afterlife).

Editor's Note: None.

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