Paramount Domestic Television and Video Programming

Background

Paramount Domestic Television and Video Programming (later known as Paramount Domestic Television) was the syndication arm of Paramount Television that was formed in 1982 and operated until the rename to CBS Paramount Television in 2006.

Most of its programming used the regular Paramount TV logo until 2006. The only time the division used its own logo was in 1982 on a promotional featurette on disc 3 of the Bosom Buddies: The Complete Second Season DVD set.

Logo (1982)

Visuals: Over a black background is the abstract mountain logo, with "Paramount" in black script in a light blue circle like the other Paramount logos, and the "A Gulf + Western Company" byline at the bottom in light blue. It begins to zoom in, as the stars (which are followed by light trail-streaks) and byline zoom past, and both the mountain and circle grow bigger until the camera is literally right on top of the peak of the mountain, with "Paramount" centering in, filling the middle of the screen. When the peak hits the bottom and "Paramount" fits the center, "Paramount" begins to shine. A very bright flash follows, and it, now in a diamond shape, dies down to reveal the Paramount script logo in blue and a small "DOMESTIC TELEVISION AND VIDEO PROGRAMMING" shining a bit between two blue lines.

Trivia: This is basically a modified variant of the Paramount Video logo of the time.

Technique: Backlit cel animation by Editel Video in Los Angeles, California.

Audio: The closing theme of the promotional feature.

Availability: Can be seen on the promotional featurette on disc 3 of the Bosom Buddies: The Complete Second Season DVD set.