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Opening Variant
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"Presentation" Variant
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"Production" Variant
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1982 Copyright Variant
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1983 Copyright Variant
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* The 1989 ITV logo also appears underneath either the "A CENTRAL PRODUCTION FOR", "A CENTRAL PROGRAMME FOR" or "A CENTRAL PRESENTATION FOR" notice on networked programmes.
* Beginning in 1994, the Central cake logo is larger and more colourful, which appears on the 1994 series of ''Blockbusters'', 1994 episodes of ''Family Fortunes'', ''The Upper Hand'' (season 6), ''Soldier Soldier'' (season 4), a March 7, 2023 airing of the ''Peak Practice'' episode "Losing Out" on UKTV Drama, ''Outside Edge'', and also on the original 1994 airing of the ''Mr. Bean'' episode "Back to School, Mr. Bean", respectively, among others. However, some programmes such as ''Sharpe's Company'', ''Sharpe's Enemy'' and ''Sharpe's Honour'' continued to use the 1990 version of the logo.
** Another version of the 1994 variant with the text reading "A CENTRAL PROGRAMME FOR CHANNEL FOUR" also exists, which appears at the end of programmes for Channel 4.
* A superimposed version of the 1994 variant of this logo with the words "A CENTRAL PROGRAMME" also exists, which was seen on ''Central Weekend Live''.
* 1989 (Series 9) episodes of ''Family Fortunes'' use a similar concept from the previous logo, the endcap is seen inside a box with a orange outline, which again contains the shows credits. It also then zooms in after a few seconds, making the endcap as usual take up the full screen.
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* The 1989 version of the logo appears on programmes by Central from September 1, 1989 until 1993 such as the 1990 UK gameshow ''Steal'', ''Cliff Richard: The Event'', the original airings of the first series of ''Nellie the Elephant'', and the first two seasons of ''The Dreamstone'', among others, and was also seen on the Children's ITV airings of ''The Wombles''.
* The ''CENTRAL FOR ITV'' variant of the 1989 version of the logo was also seen at the end of a 1990 Central airing of an unknown episode of ''Here Come the Double Deckers'', following the 1981 [[20th Century Fox Television (1958-1989)|20th Century Fox Television]] logo.
* The 1990 version of the logo appears on original programmes by Central such as ''Huxley Pig'' and ''Nellie the Elephant'' (both season 2), ''The Upper Hand'', ''The Gingerbread Man'', ''Tots TV'',
* The 1990 version of the logo was also seen on the 1991 reruns of the second season of ''Thomas the Tank Engine & Friends'' on Children's ITV, the first season of ''The Legends of Treasure Island'', at the end of the original airings of ''Astro Farm'', at the end of ''The Driven Man with Rowan Atkinson'' (following the 1989 [[Tiger Television]] logo), at the end of the 1990 UK VHS release of ''Rosie & Jim: Volume 1'' before [[The Video Collection]]'s 1986-1995 ident, at the end of the original airings of season 9 of ''Strike It Lucky'' (following the "Thames Television Production for Central" variant of the 1990 [[Thames (1968-2006)|Thames Television]] endcap), and on the original 1993 airing of the ''Mr. Bean'' episode "Mr. Bean in Room 426" (and also appears intact on the DVD print thereof).
* The 1990 version of the logo was also seen on ''Rosie & Jim'' on the now-defunct Canadian cable channel BBC Kids (which was available in the United States as a VOD service on select providers).
* Also found on some ''Inspector Morse'' tapes by BFS Video, as well as a Cineplex Odeon/MCA VHS of ''Woof!''.
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This is the production arm of Central Television, formerly ATV.
Visuals:
Variants:
Technique:
Audio:
Audio Variants:
Availability: Seen on programmes from the company from this time period until 1984. For its last two years of (official) use, it would be used in tandem with the next logo.
Visuals:
Variants:
Technique: None.
Audio:
Audio Variants:
Availability: Appears on programmes by Central from the time-period until 1988. For it's first two years, the previous logo was used in tandem alongside it.
Visuals: Same as the 1988 Central ident until September 1, 1989.
Variants:
Technique: None, or CGI for the 1988 animated logo.
Audio: Same as the 1988 Central ident until September 1, 1989.
Audio Variants:
Availability: Seen on the company's programmes from the time period until 1995. Nowadays, this is either preserved or plastered over.
Visuals: On a purple background with moving dark shaded shapes, the cake symbol is formed through a rotating black sphere, which crossfades into said logo. It then rotates and lays flat on the ground, followed by "CENTRAL", while parallel to the object, slides in and rests on top of the cake symbol. Underneath, "A CENTRAL PRESENTATION" fades in and then it, alongside the logo, fades out.
Technique: CGI.
Audio: A funky percussion soundtrack accompanied with an announcer.
Availability: Only seen on original Central airings of various movies from this period such as An Officer and a Gentleman.
Visuals: On the same grey marble background as the 1995 Carlton UK Productions logo, the cake, now with added shading, is above "A Central Programme"
Variants:
Technique: None.
Audio: The ending theme of the programme or none.
Availability: Although it had a short lifespan, it is fairly easy to find, thanks to it preceding the 1995 Carlton UK Productions logo on most programmes produced within said banner.
Visuals: The logo from before is now against the same dark blue cloudy background as the 1997 ident and the text now simply reads "Central programme".
Variants:
Technique: None.
Audio: The ending theme of the programme or none.
Availability: Appears on Central programmes from the time-period until 1998.
Visuals: Same as the 1996 Carlton Productions logo but with said company's name replaced with "CENTRAL".
Variants:
Technique: None.
Audio: The ending theme of the programme or none.
Availability: It appears on programmes by Central from the time-period until 1999.
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Central Productions |
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See also | |||||