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===19th Logo (November 2004-2012)===
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File:Granada Ventures (2008) .png|
File:Granada America.jpg|
File:Granada International.png|
File:Granada- Youngheart Entertainment copyright variant (2007).jpg|
▲|Granada Ventures (2009) .png|
</gallery>
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▲<youtube width=240 height=185><youtube width=240 height=1858x-m-Ue90SA}}
'''Nicknames:''' "Granada G", "G without Arrow", "Neon G"
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Granada Media plc is a former British conglomerate, best known for its Manchester-based subsidiary Granada Television, one of the biggest broadcasting studios among other ITV-based brands. It was incorporated in 1934. Following its merger with Carlton Communications on February 2, 2004, Granada became known as ITV plc, saving its former name for the North-West broadcast area. Granada was involved in the large amount of television series and movies.
Logo: On a black background, the word "GRANADA" appears at the top of the screen. An arrow moves upwards from the bottom of the screen until it disturbs the "N", which bounces three times before settling again. The word "Presents", in a Sans Serif font, then appears under the point of the arrow.
Variant: A static variant was phased in after only a few weeks, reportedly because company boss Sidney Bernstein was unhappy with the way the animation in the original variant portrayed his company.
FX/SFX: The arrow going up in the animated version, but none for the static version.
Music/Sounds: None to accompany either variant; Granada were renowned for producing logos without any accompanying jingle until the late 1980s.
Availability: Both the animated and static variants are extinct.
Editor's Note: None.
Logo: On a gray background, a black arrow moves upwards from the bottom of the screen. When it gets near the top it stops, and the words "from the North" appear in italics. Then, seven white squares spin round to face the viewer. Each square has a black letter on it forming the word "GRANADA" (in the same font as before, but italics). After that the word 'PRESENTS' appears letter by letter.
Variant: A static variant was being used by the end of the 1950's.
FX/SFX: The arrow going upwards, and the squares spinning in in the animated version. None for the static version.
Music/Sounds: None.
Availability: Extinct.
Editor's Note: None.
Logo: A map of Great Britain is shown on the left of the screen, with most of the remainder being just a gray background. A black arrow points to the company's base. Above the arrow are the "GRANADA" squares from the previous logo, while "presents" is written in white below it.
FX/SFX: None.
Music/Sounds: None.
Availability: Again, extinct.
Editor's Note: None.
Logo: We simply see the word "GRANADA", in Clarendon and with a drop-shadow, between two horizontal black lines on a gray background.
Variant: There was an animated variant used only before local programmes.
FX/SFX: None.
Music/Sounds: Again, none to accompany this logo.
Availability: Extinct.
Editor's Note: None.
Nickname: "G-Arrow"
Logo: On a black background, the word "GRANADA" is written in the same typeface and color as before. Below the word we see Granada's symbol, which is a letter "G" with an arrow pointing upward from the end of its middle line. This is also in white.
Trivia: Although the symbol was used in 1968, it was not copyrighted until 1971.
Variants: There were several variants:
FX/SFX: None, although the Christmas variant has some shining/twinkling effects.
Music/Sounds: None, the continuity announcer, or the closing theme. Also uses startup and closedown music with "Drifting" (by Kevin Peek), "Easy Go" (by Nick Glennie-Smith) and "New Station March" (by Keith Mansfield).
Availability: Common. Saved on their many TV shows from the era.
Editor's Note: None.
NOTE: The logo appears at 0:27.
Nicknames: "Happy 30th Birthday, Granada!", "G-Arrow II"
Logo: On a black background, we see several close-up shots of a birthday cake that turns out to be in the shape of the Granada symbol. We then see the entire cake and the Granada logotype fading in below it, together with two white lines below the logotype, each drawing out a digit of the number "30" in a stylized italic font.
FX/SFX: The lines drawing out the "30".
Music/Sounds: A celebratory fanfare.
Availability: Extinct, like other anniversary logos of the past.
Nicknames: "Turning G", "G-Arrow III"
Logo: On a gradient blue background, we see a yellow trail forming the Granada symbol. The Granada logotype fades in above.
Variant: Sometimes, the background will be pixelated.
FX/SFX: The trail forming the symbol.
Music/Sounds: A cheerful synth fanfare not dissimilar to the one in the 6th logo.
Availability: Extinct. This logo was also used only for Granada's 30th anniversary.
Editor's Note: None.
Nickname: "G-Arrow IV"
Logo: We see some sped up footage of a cloudy sky while a transparent version of Granada's symbol unfolds from the centre of the screen.
Variant: Sometimes we see a bank and some barbed wire fence against the cloudy sky.
FX/SFX: The symbol unfolding.
Music/Sounds: A dreamy synth cue. This is a sped up version of part of a library music piece that was also used by the IBA to precede their engineering announcements during the 1980's.
Availability: Extinct.
Editor's Note: None.
Nickname: "G-Arrow V"
Logo: On a blue background, we see a bunch of paper dolls circling around. Behind them is the famous "Arrow G" made out of gold snowflakes. The word "GRANADA" appears.
FX/SFX: The paper dolls.
Music/Sounds: Same as the 8th logo; this sounds like a synth again, then an announcer.
Availability: Extinct. Only seen during the 1989 Christmas season.
Editor's Note: None.
Nicknames: "Granada in the North West", "G-Arrow VI"
Logo: Over an implied globe showing Granada's broadcast area, a two-dimensional ring containing people's faces floats in from the top left corner of the screen. A north-pointing arrow, in a similar style, then comes in from the bottom. As the arrow positions itself on the top of the ring, two right-angled triangles, colored gradient turquoise and forming a rectangle with a diagonal from the top left to the bottom right, rotate into view behind them. The arrow and ring then turn into the Granada symbol, colored red, and as this happens, the logo zooms out and a gradient gray background fades in in place of the globe. Finally, a white flash moves through the aforementioned diagonal from the bottom right, filling it in in the same color, before a large red arrowhead fades in at the top left; at the same time the lines "GRANADA" and "in the North West", in an italic serif font, fade in below the logo.
FX/SFX: The arrow and ring floating and turning into the Granada symbol, the triangles rotating into view, and the white flash filling in the diagonal between the triangles.
Music/Sounds: A simple brass fanfare, complete with a violin and synthesized drumbeats.
Availability: Extinct. This logo was used only locally.
Editor's Note: None.
Note: This ident was never used on air.
Nickname: "ITV Generic"
Logo: See ITV for description.
Nicknames: "The Stripe", "G-Arrow VII"
Logo:
Variants:
FX/SFX: The stripe descending and the symbol and word fading in. More subtle than other ITV idents of the time, but does not look cheesy. The production variant is still.
Music/Sounds: Same as the 8th logo, from 1991 on it was played on a celesta. The production variant is silent.
Availability: The ID is extinct. By this time, ITV regional symbols were only used in the region they served. The production variant was seen on numerous TV shows from the era. The international version was seen on some Maigret episodes.
Editor's Note: None.
Nicknames: "The Stripe V", "The Stripe Flag", "Granada Flag", "G-Arrow XI"
Logo: A scene that takes place somewhere in the North West of England is shown before a a flag with the Granada logo appears. The slogan "SETTING THE STANDARD" appears before the logo.
Variants: Many variants were used during the logo's short lifetime.
FX/SFX: All live action.
Music/Sounds: A newly composed jingle that varied in style from variant to variant.
Availability: Extinct. Was used in conjunction with the 12th logo mainly as a promotional sting, but sometimes served as a local ident.
Editor's Note: None.
Nicknames: "The Stripe VI", "G-Arrow XII"
Logo: On a blue and purple abstract background, a large silvery version of the symbol flies away from the viewer and onto a metallic version of the stripe that fades in before the symbol lands on it.
Variants:
FX/SFX: The background is CGI, but the symbol is actually made of perspex and shot using a camera, and keyed into the logo. Either way, it's really good. The production variants are still.
Music/Sounds: An orchestrated version of the last few notes of the jingle to the 15th logo. The production variants either used none or the closing theme.
Availability: The normal variant is extinct, was only used as a local ID. The production variant appeared on shows from the time, such as Essex Boys.
Editor's Note: None.
Nickname: "G-Arrow XIII"
Logo: TBA
Variants: TBA
FX/SFX: TBA
Music/Sounds: TBA
Availability: TBA
Editor's Note: TBA
Nickname: "TV From The Heart" "ITV Generic 2" "G-Arrow XIV"
See ITV for description.
Logo: We see a purple space filled by shadow copies of the letter "A" without a middle line. The word ""GRANADA" is seen over.
Trivia: The word "GRANADA" has the same design as the film counterpart logo, used during the same time.
FX/SFX: None.
Music/Sounds: None.
Availability: Very rare.
Editor's Note: None.
Nickname: "G-Arrow XV"
Logo: We see a purple space filled by shadow copies of the Granada symbol. The square with the symbol is seen above them, with the Granada Television disclaimer below and the regular corporate logo underneath.
Variants:
FX/SFX: None.
Music/Sounds: None.
Availability: Seen on TV shows. Normal version appeared on The Forsyte Saga and the first season of Blue Murder. Other shows, like Doctor Zhivago (2002) and Henry VIII (2003) had it with the co-production byline.
Editor's Note: None.
Nicknames: "Granada G", "G without Arrow", "Neon G"
Logo: On a purple background, we see soft lines forming a "G". The line on the "G" is replaced by the word "GRANADA" in its previous font.
Variants:
FX/SFX: The dynamic background, and the forming of the "G".
Music/Sounds: A guitar riff followed by an electronic piece of music, or the closing theme of the show.
Availability: Common, it was highly used in movie and TV show production, sometimes plastering older logos. In 2006, this was replaced with an ITV Productions logo on ITV shows, but this was kept on ITV-produced shows airing on other channels, until 2009 when it was replaced with ITV Studios branding. It also appeared on licensed games, for example Hell's Kitchen for Wii (with the "America" byline). Despite nearly every Granada unit changing to ITV Studios branding, Granada's Australian and German production units still operated under Granada branding with an ITV Studios byline. This can be seen on the Australian shows Talkin' 'bout Your Generation and Shaun Micallef's Mad as Hell as well as any German show produced by Granada. Granada Germany rebranded to ITV Studios Germany in 2011, and Granada Australia rebranded to ITV Studios Australia in January 2013, in line with ITV's 2013 re-brand.
Editor's Note: None.
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