Hardened Heart Media

From the Audiovisual Identity Database, the motion graphics museum

Credits
Compiled by
Camenati


Background

Hardened Heart Media is an American horror production company.

Logo (June 9, 2024)

Visuals: Set in a living room and with a static overlay, on old-fashioned TV set is shown on a desk populated with plates and mugs. A hand turns on the dial, prompting the screen to slowly zoom into the monitor. Suddenly, it cuts to a colorized digital artwork of large claws grabbing a bleeding human heart and film camera against a dimly lit tan background. "HARDENED HEART MEDIA" is arced over and below it respectively, as well as set to a white fill, red outline, serif font, and bottom right facing shadow. A film grain effect is applied to the shot.

Technique: 2D computer animation.

Audio: The sound of the TV set turning on is heard, whereas soft static plays throughout. When the image of the claws, heart, and film camera appears, a shrill, roaring string sounder plays, ending with a warbling echo.

Availability: The logo is seen on Midnight Feature.

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