Hardened Heart Media

From the Audiovisual Identity Database, the motion graphics museum

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Credits
Compiled by
Camenati


Background

Hardened Heart Media is an American horror production company.

Logo (June 9, 2024)

Visuals: Set in a living room and with a static overlay, on old-fashioned TV set is shown on a desk populated with plates and mugs. A hand turns on the dial, prompting the screen to slowly zoom into the monitor. Suddenly, it cuts to a colorized digital artwork of large claws grabbing a bleeding human heart and film camera against a dimly lit tan background. "HARDENED HEART MEDIA" is arced over and below it respectively, as well as set to a white fill, red outline, serif font, and bottom right facing shadow. A film grain effect is applied to the shot.

Technique: 2D computer animation.

Audio: The sound of the TV set turning on is heard, whereas soft static plays throughout. When the image of the claws, heart, and film camera appears, a shrill, roaring string sounder plays, ending with a warbling echo.

Availability: The logo is seen on Midnight Feature.

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