Watch It!: Difference between revisions

From the Audiovisual Identity Database, the motion graphics museum

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===Background===
'''Watch It!''' was a children's block launched by [[ITV]] on 29 December 1980. Although the block was produced by [[Associated Television|ATV]], it was presented live by the duty continuity announcer in each ITV region. The programmesblock was broadcast on weekdays between 4:15pm to 5:15pm. Shortly after the start of new franchises in 1982, some ITV stations had concerns that Watch It! had not gone far enough to address previous concerns. This lead to the conception of [[Children's ITV/CITV|Children's ITV]]. Watch It! was replaced by CITV on 3 January 1983.
 
===Ident (29 December 1980-23 September 1983)===
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{{YouTube|id=pSVVLZbV05k}}
 
'''Visuals:''' On a black background, we see a white outline, and inside, a {{color|gold|yellow}} lightning bolt behind the {{color|red}} text. That text showswords "{{color|red|'''WATCH'''}}" and on the bottom ahs "{{color|red|'''IT!'''}}" The text is inside thea broken {{color|red}} circle outline. The logo blinks 5 times, switching the "{{color|red|'''!'''}}" with thea "{{color|maroon|'''V'''}}," colored in {{color|maroon}} text instead of {{color|red}}, which is like the name that owned the company. After that, it keptreverts back to"{{color|red|'''IT!'''}}" like that for a few more longer.
 
'''Technique:''' Traditional cel animation.

Revision as of 17:20, 9 November 2023



Background

Watch It! was a children's block launched by ITV on 29 December 1980. Although the block was produced by ATV, it was presented live by the duty continuity announcer in each ITV region. The block was broadcast on weekdays between 4:15pm to 5:15pm. Shortly after the start of new franchises in 1982, some ITV stations had concerns that Watch It! had not gone far enough to address previous concerns. This lead to the conception of Children's ITV. Watch It! was replaced by CITV on 3 January 1983.

Ident (29 December 1980-23 September 1983)


Visuals: On a black background, we see a white outline, and inside, a yellow lightning bolt behind the red words "WATCH IT!" The text is inside a broken red circle outline. The logo blinks 5 times, switching the "!" with a "V," colored in maroon instead of red, which is like the name that owned the company. After that, it reverts back to"IT!".

Technique: Traditional cel animation.

Audio: None.

Watch It!
CITV
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