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Background

WTTW is a PBS affiliate located in Chicago, Illinois. It's one of the two PBS stations serving the Chicago area, with the other being WYIN (Lakeshore PBS) and formerly WYCC.

Contents

1st Logo (1978-1988)	2nd Logo (September 28, 1987-2006)	3rd Logo (1987-1996)	4th Logo (September 1-26, 1997)


5th Logo (1997-2001)	6th Logo (2006-2015)	7th Logo (2015-)	8th Logo (2015-)

1st Logo (1978-1988)

Visuals: The camera backs away from a drawing of the Chicago skyline at sunset from below. Then, pale purple-blue streaks shoot towards the sky parallel to the buildings, and the drawing fades to a black background. The streaks are revealed to belong to the top half of the text "WTTW" in an outlined Helvetica font, which moves to the top of the screen to make room for the bottom half zooming into view. This is followed by the text "Chicago" zooming out underneath in the same manner, and the word "presents" in a smaller Helvetica font fading in under the logo.

Variants:

A shorter version starts at the logo zooming out.
Another version omits "presents".

Technique: Slit-scan photography.

Audio: A Moog synth drone and a somber 5-note synth-violin theme that syncs up with the parts of the text zooming out.

Audio Variant: A rearranged variant of the short version exists.

Availability: Originally appeared on The Frugal Gourmet, The McLaughlin Group, Sneak Previews, and PBS reruns of The Paper Chase. One specific tape that has the shorter version is a 1990 videocassette of The Frugal Gourmet: A Colonial Christmas with Friends (one of the last programs to use this) from Pacific Arts and PBS Home Video.

2nd Logo (September 28, 1987-2006)

Visuals: On a black-blue gradient background, there is a close-up of a ball, which has the buildings of Chicago (you might spot WLS' old Sears Tower studio in the ball as well) in it. As it starts to zoom away from the viewer, "WTTW" and "Chicago", in Century Schoolbook, also zoom out, both tilted on their sides at first, but rotating while they zoom out. When the letters stop zooming out, the ball zooms out for a few more seconds before it dots the "i" in "Chicago".

Technique: CGI animated at 30p.

Audio: A synthesized chime tune, in which was actually done on the Roland D-50 synthesizer with the "Fantasia" patch. However, on Paragon Entertainment videos of Lamb Chop’s Play-Along!, the music from the Paragon Entertainment Group logo can be heard after the PEG "Star P" logo is seen.

Audio Variants:

Sometimes the first note is shorter and the last note is longer.
When the logo first appeared, a synth choir tune was heard.
On the third season of Lamb Chop's Play-Along!, a 4-note synth chime tune was heard (an alternate take).

Availability: Can be seen on Lamb Chop’s Play-Along! on PBS Kids. Also appeared on other shows produced by WTTW such as America by Design, The Frugal Gourmet, Handy Ma'am and The McLaughlin Group (which used this logo until 2006). Obviously, this logo can also be seen on old Sneak Previews episodes as well.

3rd Logo (1987-1996)

Visuals: On a black-blue gradient background (much like the previous logo), the text "A PRESENTATION OF" (in Futura) and "WTTW/Chicago" (in Bodoni) slide in from opposite sides of the screen.

Technique: 2D animation.

Audio: A three-note synth tune that was used on the station's idents during this time.

Availability: Only known to be seen as an alternate logo on early 90s episodes of The McLaughlin Group.

4th Logo (September 1-26, 1997)

Visuals: On a background of the Earth, we see "WTTW Chicago" in Helvetica. On the logo, there's written "Produced in Association with".

Technique: A still computer graphic.

Audio: The final note of the 1987 Together Again Productions jingle.

Availability: Used on the 4th season of The Kidsongs Television Show.

5th Logo (1997-2001)

Visuals: On a water background, "WTTW" turns to face the viewer with a sun shining over the letters, which dies down by the time "Chicago" fades in. The end result is similar to the last logo but on a water background.

Technique: CGI.

Audio: A piano tune. A male announcer says "Produced in Chicago by WTTW." Handy Ma'am with Beverly DeJulio has its closing theme playing over it.

Availability: Spotted on I Live Until I Die.

6th Logo (2006-2015)

Visuals: A blue background opens up to show a blue and white gradient bar, bordered by golden lines. "wttwN" zooms out and settles itself in front of a light cyan gradient background. "national" appears below the "N".

Trivia: The branding was made by Troika Design Group

Variant: On WordWorld, the logo is on a white background and plays in warp speed.

Technique: Computer animation.

Audio: Four piano notes, backed up by guitar strumming.

Audio Variant: OnWordWorld, the logo uses closing theme.

Availability: Can be seen at the end of new McLaughlin Group episodes and possibly some other productions.

7th Logo (2015-)

Visuals: On a transparent white background, some people are seen standing around the Cloud Gate Sculpture. "wttw" swings into place and "CHICAGO" appears below the bar. A transparent rainbow bar appears during the animation.

Technique: CGI.

Audio: The closing theme of the show.

Availability: Only seen on Nature Cat.

8th Logo (2015-)

Visuals: On a black background, the center opens up to a bar with a picture of Chicago's skyline in it. "wttw" from the last logo zooms out into place. Blue lines emerge from the bar. "CHICAGO" appears letter-by-letter below with a fading effect.

Technique: CGI.

Audio: Either the music from the 6th logo or an inspiring tune backed up by drumbeats, with some similarities.

Availability: The version with the 6th logo's music was spotted on Weekend in Havana with Geoffrey Baer and the different theme variant was spotted on I Remember Better When I Paint.

@@ Line 2: / Line 2: @@
 ===Background===
-'''WTTW''' is a [[Public Broadcasting Service|PBS]] affiliate located in Chicago, Illinois. It's one of the two PBS stations serving the Chicago area, with the other being WYIN (Lakeshore PBS) and formerly WYCC.
+'''WTTW''' is a [[PBS]] affiliate located in Chicago, Illinois. It's one of the two PBS stations serving the Chicago area, with the other being WYIN (Lakeshore PBS) and formerly WYCC.
 {{ImageTOC
 |WTTW_(1984)_(Credit_-_CCGFilms).png|1st Logo (1978-1988)
 |WTTW_(1987)_(Credit_-_Bobs_Logo_Channel).png|2nd Logo (September 28, 1987-2006)
-|WTTW_(1992)_(Credit_-_Cesar_Blanco).png|3rd Logo (1987-1993)
+|WTTW_(1992)_(Credit_-_Cesar_Blanco).png|3rd Logo (1987-1996)
 |WTTW_(1998)_(Credit_-_TheKidsAndTeens).png|4th Logo (September 1-26, 1997)
 |WTTW_(1999)_(From_-_To_Live_Until_I_Die).png|5th Logo (1997-2001)
@@ Line 19: / Line 19: @@
 WTTW (1984) (Credit - CCGFilms).png
 </gallery>
-{{YouTube|id=X9VbbmScvYg|id2=aafP6rwnmzI|height=185|width=240}}
+{{YouTube|id=X9VbbmScvYg|id2=aafP6rwnmzI}}
-'''Logo:''' We back away from a drawing of the Chicago skyline at sunset from below. Then, {{color|darkorchid|pale purple}}-{{color|blue}} streaks shoot towards the sky parallel to the buildings, and the drawing fades to a black background. The streaks are revealed to belong to the top half of the text "{{color|blue|'''WTTW'''}}" in an outlined Helvetica font, which moves to the top of the screen to make room for the bottom half zooming into view. This is followed by the text "{{color|blue|'''Chicago'''}}" zooming out underneath in the same manner, and the word "{{color|blue|presents}}" in a smaller Helvetica font fading in under the logo.
+'''Visuals:''' The camera backs away from a drawing of the Chicago skyline at sunset from below. Then, {{color|darkorchid|pale purple}}-blue streaks shoot towards the sky parallel to the buildings, and the drawing fades to a black background. The streaks are revealed to belong to the top half of the text "{{color|blue|'''WTTW'''}}" in an outlined Helvetica font, which moves to the top of the screen to make room for the bottom half zooming into view. This is followed by the text "{{color|blue|'''Chicago'''}}" zooming out underneath in the same manner, and the word "{{color|blue|presents}}" in a smaller Helvetica font fading in under the logo.
 '''Variants:'''
@@ Line 29: / Line 29: @@
 '''Technique:''' Slit-scan photography.
-'''Music/Sounds:''' A Moog synth drone and a somber 5-note synth-violin theme that syncs up with the parts of the text zooming out.
+'''Audio:''' A Moog synth drone and a somber 5-note synth-violin theme that syncs up with the parts of the text zooming out.
-'''Music/Sounds Variant:''' A rearranged variant of the short version exists.
+'''Audio Variant:''' A rearranged variant of the short version exists.
 '''Availability:'''  Originally appeared on ''The Frugal Gourmet'', ''The McLaughlin Group'', ''Sneak Previews'', and PBS reruns of ''The Paper Chase''. One specific tape that has the shorter version is a 1990 videocassette of ''The Frugal Gourmet: A Colonial Christmas with Friends'' (one of the last programs to use this) from Pacific Arts and [[PBS Distribution|PBS Home Video]].
@@ Line 39: / Line 39: @@
 WTTW (1987) (Credit - Bobs Logo Channel).png
 </gallery>
-{{YouTube|id=rWXj1ENOa_U|id2=OYSyrjft-60|height=185|width=240}}
+{{YouTube|id=rWXj1ENOa_U|id2=OYSyrjft-60}}
-'''Logo:''' On a black-{{color|blue}} gradient background, we see a close-up of a ball, which has the buildings of Chicago (you might spot WLS' old Sears Tower studio in the ball as well) in it. As it starts to zoom away from the viewer, "{{color|silver|{{Font|Century Schoolbook|WTTW}}}}" and "{{color|silver|{{Font|Century Schoolbook|Chicago}}}}", in Century Schoolbook, also zoom out, both tilted on their sides at first, but rotating while they zoom out. When the letters stop zooming out, the ball zooms out for a few more seconds before it dots the "{{color|silver|{{Font|Century Schoolbook|i}}}}" in "{{color|silver|{{Font|Century Schoolbook|Chicago}}}}".
+'''Visuals:''' On a black-blue gradient background, there is a close-up of a ball, which has the buildings of Chicago (you might spot WLS' old Sears Tower studio in the ball as well) in it. As it starts to zoom away from the viewer, "{{color|silver|{{Font|Century Schoolbook|WTTW}}}}" and "{{color|silver|{{Font|Century Schoolbook|Chicago}}}}", in Century Schoolbook, also zoom out, both tilted on their sides at first, but rotating while they zoom out. When the letters stop zooming out, the ball zooms out for a few more seconds before it dots the "{{color|silver|{{Font|Century Schoolbook|i}}}}" in "{{color|silver|{{Font|Century Schoolbook|Chicago}}}}".
-'''Technique:''' CGI.
+'''Technique:''' CGI animated at 30p.
-'''Music/Sounds:''' A synthesized chime tune, in which was actually done on the Roland D-50 synthesizer with the "Fantasia" patch. However, on Paragon Entertainment videos of ''Lamb Chop’s Play-Along!'', the music from the Paragon Entertainment Group logo can be heard after the PEG "Star P" logo is seen.
+'''Audio:''' A synthesized chime tune, in which was actually done on the Roland D-50 synthesizer with the "Fantasia" patch. However, on Paragon Entertainment videos of ''Lamb Chop’s Play-Along!'', the music from the Paragon Entertainment Group logo can be heard after the PEG "Star P" logo is seen.
-'''Music/Sounds Variants:'''
+'''Audio Variants:'''
 * Sometimes the first note is shorter and the last note is longer.
 * When the logo first appeared, a synth choir tune was heard.
@@ Line 54: / Line 54: @@
 '''Availability:'''  Can be seen on ''Lamb Chop’s Play-Along!'' on PBS Kids. Also appeared on other shows produced by WTTW such as ''America by Design'', ''The Frugal Gourmet'', ''Handy Ma'am'' and ''The McLaughlin Group'' (which used this logo until 2006). Obviously, this logo can also be seen on old ''Sneak Previews'' episodes as well.
-===3rd Logo (1987-1993)===
+===3rd Logo (1987-1996)===
 <gallery mode="packed" heights="200">
 WTTW (1992) (Credit - Cesar Blanco).png
 </gallery>
-{{YouTube|id=9J74BByOnbY|height=185|width=240}}
+{{YouTube|id=9J74BByOnbY}}
-'''Logo:''' On a black-{{color|blue}} gradient background (much like the previous logo), the text "A PRESENTATION OF" (in Futura) and "{{Font|Serif|WTTW/Chicago}}" (in Bodoni) slide in from opposite sides of the screen.
+'''Visuals:''' On a black-blue gradient background (much like the previous logo), the text "A PRESENTATION OF" (in Futura) and "{{Font|Serif|WTTW/Chicago}}" (in Bodoni) slide in from opposite sides of the screen.
 '''Technique:''' 2D animation.
-'''Music/Sounds:''' A three-note synth tune that was used on the station's idents during this time.
+'''Audio:''' A three-note synth tune that was used on the station's idents during this time.
-'''Availability:''' Hard to find. Only known to be seen as an alternate logo on early 90s episodes of ''The McLaughlin Group''.
+'''Availability:'''  Only known to be seen as an alternate logo on early 90s episodes of ''The McLaughlin Group''.
 ===4th Logo (September 1-26, 1997)===
@@ Line 72: / Line 72: @@
 WTTW (1998) (Credit - TheKidsAndTeens).png
 </gallery>
-{{YouTube|id=4ec_4R-6IEM|height=185|width=240}}
+{{YouTube|id=4ec_4R-6IEM}}
-'''Logo:''' On a background of the Earth, we see "WTTW Chicago" in Helvetica. On the logo, there's written "Produced in Association with".
+'''Visuals:''' On a background of the Earth, we see "WTTW Chicago" in Helvetica. On the logo, there's written "Produced in Association with".
-'''Technique:''' None.
+'''Technique:''' A still computer graphic.
-'''Music/Sounds:''' The final note of the 1987 [[Together Again Productions]] jingle.
+'''Audio:''' The final note of the 1987 [[Together Again Productions]] jingle.
 '''Availability:''' Used on the 4th season of ''The Kidsongs Television Show''.
@@ Line 86: / Line 86: @@
 WTTW (1999) (From - To Live Until I Die).png
 </gallery>
-{{YouTube|id=92VczESwuUI||id2=VM0JjzF4krQ|height=185|width=240}}
+{{YouTube|id=92VczESwuUI||id2=VM0JjzF4krQ}}
-'''Logo:''' On a water background, "'''WTTW'''" turns to face the viewer with a sun shining over the letters, which dies down by the time "Chicago" fades in. The end result is similar to the last logo but on a water background.
+'''Visuals:''' On a water background, "'''WTTW'''" turns to face the viewer with a sun shining over the letters, which dies down by the time "Chicago" fades in. The end result is similar to the last logo but on a water background.
 '''Technique:''' CGI.
-'''Music/Sounds:''' A piano tune. A male announcer says "Produced in Chicago by WTTW." ''Handy Ma'am with Beverly DeJulio'' has its closing theme playing over it.
+'''Audio:''' A piano tune. A male announcer says "Produced in Chicago by WTTW." ''Handy Ma'am with Beverly DeJulio'' has its closing theme playing over it.
 '''Availability:'''  Spotted on ''I Live Until I Die''.
@@ Line 102: / Line 102: @@
 File:WTTW (2009) (From - the WordWorld episodes Duck Saves Spider's Web, Caterpillar Gets a Home).png
 </gallery>
-{{YouTube|id=T4GqNEl8pHk|id2=g0EjcxJ0xlQ|id3=https://www.youtube.com/watch?v=Kmx6Am6DoAg}}
+{{YouTube|id=T4GqNEl8pHk|id2=Kmx6Am6DoAg|id3=UcRmHBx-pNU}}
-'''Logo:''' A {{color|blue}} background opens up to show a blue and white gradient bar, bordered by {{color|gold|golden}} lines. "'''wttw{{color|blue|N}}'''" zooms out and settles itself in front of a {{color|cyan|light cyan}} gradient background. "{{Small|national}}" appears below the "{{color|blue|'''N'''}}".
+'''Visuals:''' A blue background opens up to show a blue and white gradient bar, bordered by golden lines. "'''wttw{{color|blue|N}}'''" zooms out and settles itself in front of a {{color|cyan|light cyan}} gradient background. "{{Small|national}}" appears below the "{{color|blue|'''N'''}}".
 '''Trivia:''' The branding was made by Troika Design Group
@@ Line 112: / Line 112: @@
 '''Technique:''' Computer animation.
-'''Music/Sounds:''' Four piano notes, backed up by guitar strumming. On''WordWorld,'' the logo uses closing theme .
+'''Audio:''' Four piano notes, backed up by guitar strumming.
+'''Audio Variant:''' On''WordWorld,'' the logo uses closing theme.
 '''Availability:''' Can be seen at the end of new ''McLaughlin Group'' episodes and possibly some other productions.
@@ Line 120: / Line 122: @@
 WTTW (2015) (From - Nature Cat).png
 </gallery>
-{{YouTube|id=KMuCn4FiOXo|height=185|width=240}}
+{{YouTube|id=KMuCn4FiOXo}}
-'''Logo:''' On a transparent white background, we see some people standing around the Cloud Gate Sculpture. "{{color|deepskyblue|{{Big|'''wttw'''}}}}" swings into place and "CHICAGO" appears below the bar. A transparent rainbow bar appears during the animation.
+'''Visuals:''' On a transparent white background, some people are seen  standing around the Cloud Gate Sculpture. "{{color|deepskyblue|{{Big|'''wttw'''}}}}" swings into place and "CHICAGO" appears below the bar. A transparent rainbow bar appears during the animation.
 '''Technique:''' CGI.
-'''Music/Sounds:''' The closing theme of the show.
+'''Audio:''' The closing theme of the show.
 '''Availability:''' Only seen on ''Nature Cat''.
@@ Line 133: / Line 135: @@
 WTTW (2011) (From - I Remember Better When I Paint).png
 </gallery>
-{{YouTube|id=UA9q47xadv0|height=185|width=240}}
+{{YouTube|id=UA9q47xadv0}}
-'''Logo:''' On a black background, the center opens up to a bar with a picture of Chicago's skyline in it. "wttw" from the last logo zooms out into place. Blue lines emerge from the bar. "CHICAGO" appears letter-by-letter below with a fading effect.
+'''Visuals:''' On a black background, the center opens up to a bar with a picture of Chicago's skyline in it. "wttw" from the last logo zooms out into place. Blue lines emerge from the bar. "CHICAGO" appears letter-by-letter below with a fading effect.
 '''Technique:''' CGI.
-'''Music/Sounds:''' Either the music from the 6th logo or an inspiring tune backed up by drumbeats, with some similarities.
+'''Audio:''' Either the music from the 6th logo or an inspiring tune backed up by drumbeats, with some similarities.
 '''Availability:'''  The version with the 6th logo's music was spotted on ''Weekend in Havana with Geoffrey Baer'' and the different theme variant was spotted on ''I Remember Better When I Paint''.
@@ Line 149: / Line 151: @@
 [[Category:United States]]
 [[Category:Logos made by Troika Design Group]]
+[[Category:English-language logos]]

v t e Public Broadcasting Service
Idents	Regular Special
Predecessors	National Educational Television NET Science
Programming suppliers/funders	Agency for Instructional Technology American Public Television Annenberg Media Corporation for Public Broadcasting Shoe Ink
Current Stations	Alabama Public Television Alaska Public Television Arkansas Educational Television Network Austin PBS Blue Ridge PBS Connecticut Public Television East Tennessee PBS GBH (Kids) Georgia Public Broadcasting Idaho Public Television Iowa PBS KAET/Eight KAKM KAMU KBDI KBYU KCET KCPT KCSM-TV KCTS-TV Kentucky Educational Television KERA-TV KETC KIXE-TV KLCS KLRN KLVX KMOS KNME KOCE-TV KPBS KPTS KQED KTEH KRCB KRMA KSPS-TV KTOO-TV KTWU KUAC KUAT KUED KUHT KUSM KVCR KVIE KWSU Louisiana Public Broadcasting Maine Public Broadcasting Network Maryland Public Television Milwaukee Public Television Mississippi Public Broadcasting Nebraska Public Media NJ PBS OETA Oregon Public Broadcasting Ozarks Public Television PBS Hawai'i PBS North Carolina PBS SoCal PBS Wisconsin Prairie Public Television Smoky Hills PBS South Carolina ETV Southern Oregon Public Television Twin Cities PBS Vermont PBS WBIQ WCET WCFE WCMU WCTE WCVE WCVW-TV WDCN/WNPT WDCQ WEDU West Virginia Public Broadcasting WETA WFSU-TV WFYI WGBY WGTE-TV WGVU WHRO-TV WHUT PBS WHYY WILL-TV WIPB WITF WJCT WKAR WLIW WLRN-TV WLVT WMFE WMHT/WMHX WNED The WNET Group WNIN WNMU WVIZ WNPB WNYC WOSU WOUB-TV WPBA WPBS-TV WPBT/South Florida PBS WPPT WPSX/WPSU-TV WQED WQLN WSBE WSEC WSKG WSRE WTCI WTTW WTVI WTVP WTVS WUFT WVIA WVPT WVUT WWVU WXXI WYES WYIN (Lakeshore PBS) Wyoming Public Television
Former Stations	KBYU KCSM-TV KNCT WLAE WPXN-TV (WNYC)