72nd Street Productions

From the Audiovisual Identity Database, the motion graphics museum


Background

72nd Street Productions is an American film and television production company.

1st Logo (December 11, 2009)

Visuals: On a black background, a horizontal photograph rapidly slides down. When it stops, it Is shown to be a black and white picture of a street sign, reading "CENTRAL PARK SCENIC LANDMARK W 72 ST" in a stacked format and with the former in a serif font, taken from a lower angle. Then, in a white serif font, "72ND STREET PRODUCTIONS" fades in and slowly zooms in on the bottom of the screen. After it disappears, the picture resumes sliding.

Technique: 2D computer animation.

Audio: The opening theme of the film.

Availability: The logo is seen on The Vicious Kind.

2nd Logo (September 23, 2024-)

Visuals: On a black background, "[ 72 ND ST ]", in a serif font and with the latter two string of text in a stacked format, is shown.

Technique: A still, digital graphic.

Audio: None.

Availability: The logo is seen on Brilliant Minds.

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