The Foundation for Full-Service Banks
Gilby1385
Compiled by
Gilby1385
Captures by
FWKPedia
Editions by
FWKPedia
Video captures courtesy of
Gray Flannel Videos, recordman33, Rtrt67, ewjxn
1st Tag (1970)
Visuals: On a blue background, the letters of the text "A FULL SERVICE BANK" zoom out letter by letter. Then, a white frame in the shape of a circle zooms out.
Variant: On the beginning of a 1970 re-run of Dr. Seuss' How the Grinch Stole Christmas!, the logo plays in reverse.
Technique: Cel animation.
Audio: A twenty-one-note synth jingle with a male voiceover saying "Whatever your banking needs, look for this symbol of service".
Availability: Outside of commercials, it was featured at the beginning of a 1970 re-run of Dr. Seuss' How the Grinch Stole Christmas!.
2nd Tag (1971)
FOUNDATION FOR
FULL SERVICE BANKS
Technique: Cel animation.
Audio: The ending of the commercial.
3rd Tag (1972)
FULL SERVICE BANKS
Technique: Cel animation.
Audio: The ending of the commercial.
4th Tag (1987)
Visuals: The logo from before fades in over the last moments of the commercial. The footage then fades to black, and text reading "AMERICAN BUSINESS AGENCY" fades in under the logo.
Technique: Fading effects.
Audio: The ending of the commercial.