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{{DescriptionsIncomplete}}{{PageCredits|description=mr3urious and rj4712|edits=Mr. Logo Lord, Michael Bass, PerryLuv2001, Thisisanswer and Michael Kenchington}}
{{About|the TV idents|the production logos|STV Studios (UK)}}
{{ImageTOC
|Scotttv.jpeg|1st Logo (1957-1960)
|Scotttv2.jpeg|2nd Logo (1960-1965)
|Scottish_Television_(1968)_(From_-_Flight_of_the_Heron).png|3rd Logo (1965-1969)
|Scotttv7.jpeg|4th Logo (1969-1985)
|Scotttv15.jpeg|5th Logo (August 31, 1985-December 1988)
|Scotttv24.jpeg|6th Logo (January 1, 1989-December 31, 1992)
|Scotttv30.jpeg|7th Logo (September 1-December 1989)
|Scottish_Television_(1994,_ID)_(From_-_July_1994_broadcast_after_a_Mermaids_promo).png|8th Logo (January 1, 1993-October 5, 1996)
|Scotttv36.jpeg|9th Logo (October 6, 1996-February 27, 2000)
|Scottish_Television_(2000,_ID)_(From_-_pre-broadcast_of_Take_the_High_Road).png|10th Logo (February 28, 2000-January 5, 2003)
|Scotttv44.jpeg|11th Logo (January 6, 2003-May 30, 2006)
|Scotttv47.jpeg|12th Logo (May 30, 2006-March 22, 2009)
|Scotttv49.jpeg|13th Logo (March 23, 2009-June 1, 2014)
|Scotttv53.jpeg|14th Logo (June 2, 2014- )
}}
=== 1st Logo (1957-1960) ===
<gallery mode="packed" heights="200">
Line 36 ⟶ 54:
'''Availability:''' Extinct.
=== 3rd Logo (1965-1969)===
Line 64 ⟶ 80:
* Though the news programme ''Scotland Today'' did show a brief portion of the zooming variant as part of a montage back in 2007 commemorating STV's 50th anniversary.
* Andrew Wiseman's TV Room on 625.uk.com has a Flash remake of both the spinning and the zooming variants, so it's worth a look for nostalgia's sake.
===4th Logo (1969-1985)===
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One or more descriptions on this page are missing or incomplete. If you have any further information on these logos, please consider editing this page to make our descriptions more complete. |
Logo: Against a black background, we see the text:
in a serif, jumbled-up font.
FX/SFX: None.
Music/Sounds: None.
Availability: Extinct, just like lots of old logos from the UK. Additionally, several copies of early STV programs were destroyed in a fire around some time in late-1969.
Logo: Against a black background, we see four white squares, each of which are split by two white lines arranged in a cross shape. Inside the squares are (clockwise, starting in the top-left): an "S", the lion rampant, a "V", and a "T", all of which are black. The letters are written in a wide serif font. "CHANNEL TEN" is written below in the same font as the letters.
Variant: Sometimes, there would be no text below at all.
FX/SFX: None.
Music/Sounds: An eight-note horn and drum fanfare, followed by the announcer saying, "This is Scotland".
Availability: Extinct.
Nicknames: "Spinning Lion Rampant", "Zooming Lion Rampant"
Logo: For a split second, we see a white background, which is wiped away horizontally on both sides, revealing a white box opening up on a black background. The words "SCOTTISH" and "TELEVISION" (also in white) drop in from the top and bottom sides of the screen, respectively. Then, a white Lion Rampant (the symbol found on the flag used by the King of Scots) spins in counterclockwise
Variants:
FX/SFX: The text moving into their usual positions and the lion spinning in. Lots of choppy animation.
Music/Sounds: A rearrangement of the last logo theme played on the flute, followed by additions of a drum roll and a cymbal crash as the lion spins in. Composed by Geraldo, arranged by Ray Terry.
Availability: Extinct.
Nicknames: "STV Tartan", "Zooming STV", "STV Colour", "Boxing STV", "stv"
Logo: Against a black background, we see the letters "stv", in a blocky font, zooming in. At the same time, an outline of a second set of the same letters zoom out. As the letters merge, the logo fades to blue.
Variants:
FX/SFX: The zooming letters and the fade to blue/grey. The blocks forming the logo for the tartan variant.
Music/Sounds: A French horn fanfare or none.
Availability: Extinct for the original and animated version of the additional version which was so far only seen before Scotland Today.
Nicknames: "The Thistle", "CGI Thistle", "The Colorful Thistle"
Logo: Against a black background, we see six gray cubes, one long rectangular column, one teal sphere, and a magenta cone shape zoom-out to the left and arrange themselves onto a sheet of metal, forming an abstract thistle shape. "SCOTTISH TELEVISION", in white, fades-in below.
Variants:
FX/SFX: Top-notch CGI for its time, done by Lambie-Nairn. The Christmas and Desert variants are mostly live-action.
Music/Sounds: A dramatic synth bass line with a mellow nine-note woodwind fanfare with an autoharp-like flourish.
Music/Sounds Variants:
Availability: Saved on shows from the era.
Nicknames: "The Tiddlywinks", "The Thistle II", "CGI Thistle II"
Logo: Against a dark cloudy sky with a shady purplish floor, three plastic discs called "tiddlywinks", one red, one green, and one blue, roll forward and the camera follows them. They all fall down, one-by-one, in the appropriate order, and the camera showing that they are forming the "head" of the thistle as seen before. As the tiddlywinks fall, they all turn the thistle into their appropriate colors. The camera slightly turns upward to view the final product.
Variants:
FX/SFX: The cloudy sky and the tiddlywinks.
Music/Sounds: A synthesized tune with a series of chimes that are timed to the falling tiddlywinks.
Music/Sounds Variants:
Availability:
See ITV for description.
Nicknames: "Silver Thistle", "The Thistle III", "CGI Thistle III"
Logo: Against a stylized purple background, the "head" from the thistle, in silver, zooms out and slowly flips around, and as this happens, the other parts of the thistle unfold from right to left, and the words "SCOTTISH TELEVISION" do the same.
Variants:
FX/SFX: The background and the flipping, as well as the effects used in the other variants.
Music/Sounds: A four-note horn fanfare.
Music/Sounds Variants:
Availability: Saved on Taggart episodes and other shows such as Hurricanes, Wolf It, How 2, Fun House, Wheel of Fortune, and Art Attack, among others.
Nicknames: "Silver Thistle II", "The Thistle IV", "CGI Thistle IV"
Logo: Against a cloudy purple background, several large glass thistles pan back to reveal the silver thistle from before. A blurry white cloud below sharpens up to reveal the words "SCOTTISH TELEVISION" in white.
Variants:
FX/SFX: The thistles and the "focusing".
Music/Sounds: A more calm-sounding version of the 8th logo's music.
Music/Sounds Variants:
Availability:
Nicknames: "scottishtv", "The Shiny Scottish Logo", "No Thistle"
Logo: We see a short film relating to Scotland, which culminates in the appearance of a modified version of a large square on top with several lights flashing inside it and "scottish tv" (the blue color around "tv" being slightly lighter) below appearing via a "focusing" effect.
Variant: "An SMG business" byline would be added in later years.
FX/SFX: The live-action footage and lights in the square.
Music/Sounds: A rather futuristic techno tune.
Availability: Saved on programming from the era, like Taggart, Wheel of Fortune and Rebus.
Nicknames: "scottish tv II", "STV People"
Logo: Like the then-current generic ITV1 ident, we see a montage of various ITV1 personalities, which ends with a shot of the STV logo from before, minus the square on top, against a series of blue panels. The logo zooms toward us a bit.
Variants:
FX/SFX: The panels and zooming.
Music/Sounds: A rather uninspired jazz-like tune, or an equally uninspired guitar tune. This is sometimes accompanied by a continuity announcement.
Availability: Extinct.
Logo: In each variant various people are seen grabbing and looking around a blue "S" on different places. One of them puts the "S" on the center, and it flashes and the word "stv" appears at the left of its bottom area.
Variant: In August 2007, The "S" was gold for the station's 50th birthday.
FX/SFX: Mostly live-action.
Music/Sounds: TBA.
Availability: Can be found on programs from the era.
Logo: There is a random clip shown at the beginning at the logo. Later, it flips to a still picture, followed by a series of them. When the logo zooms out to the left, it reveals that they are inside of a diamond-shaped photo album on a dark blue background. The diamond then shows different colors before closing into a white arrow and bands of the colors appear in the background. "stv" in the same font then fades and flips onto the arrow as the URL appears on the bottom right corner.
Variants:
FX/SFX: The clips, the arrow and text flipping into place. This was designed by BDA Creative.
Music/Sounds: TBA.
Availability: Extinct.
Logo: TBA.
FX/SFX: TBA. Designed by DixonBaxi.
Music/Sounds: TBA.
Availability: Current.
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Canadian Networks | |
British Networks |
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Australian Networks | |
Japanese Networks | |
German, Swiss, and Austrian Networks | |
Brazilian Networks | |
French Networks | |
Dutch, Belgian, and Luxembourgish Networks | |
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Qatari Networks | |
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