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===Background=== |
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Southern Television was the precursor to [[TVS Television (UK)|TVS]]. |
'''Southern Television''' was the precursor to [[TVS Television (UK)|TVS]]. |
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=== 1st Logo (1958-1960) === |
=== 1st Logo (1958-1960) === |
Southern Television was the precursor to TVS.
FX/SFX: The zooming, descending, and the letters appearing.
Music/Sounds: None.
Availability: Extinct. This logo exists on the 625.uk.com website.
Editor's Note: None.
FX/SFX: The model star turning.
Music/Sounds: Just a soft drum roll while it's fading in, or silence.
Availability: Extinct.
Editor's Note: None.
Note: The fanfare, as described below, can be heard here.
Logo: On a black background, we see "INDEPENDENT TELEVISION" in a white, bold font. "INDEPENDENT" and "TELEVISION" disappear off the top and bottom of the screen respectively, leaving the screen as an 8-pointed star (more simplified than the previous one), with the southern point extended slightly, which zooms in to the center of the screen. "SOUTHERN", in a white, bold font, appears below the star.
FX/SFX: The zooming and moving of the words.
Music/Sounds: A dramatic horn and flute fanfare, composed by Steve Race, who was the musical director at Associated-Rediffusion. There are two arrangements. The first one has louder and shriller brass with the flutes staccatoing their notes (except their last one). The second one has quieter brass and the flutes slur their notes.
Availability: Extinct.
Editor's Note: None.
Logo: Against a blue background, a white circle enlarges in the center of the screen, followed by an "X" whose lines are enclosed within the circle, and a cross shape whose lines protrude from the circle with the bottom line slightly extended, forming the Southern logo. The word "SOUTHERN" from before appears below the star.
Variants:
FX/SFX: The star forming, the spinning of the star on the last variation.
Music/Sounds: A somber 9-note Greek-style guitar jingle. Again, there are two arrangements. The first one is more amateurish and has a more complex chord on the third note. The second one is more elegant and somber.
Music/Sounds Variant: In the early years, a crumhorn fanfare with timpanis would play, which would sometimes be abridged.
Availability: Extremely rare, possibly near extinction.
Editor's Note: The closedown variant has a very ominous feel to it, but it is still a bittersweet way to end an ITV franchise.
Final Note: On the same day, Southern Television was replaced by Television South.
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